Hortensia Nastase is Vice-President, Creative Services, Lowe Group, in which capacity she coordinates the activities of our Creative, Public Relations and Experiential agencies. With over 22 years of experience in marketing and communication, of which the last 14 in management positions, Hortensia has marked a number of firsts in the industry: the first PR professional elected Member of the Board of Directors of International Advertising Association, the first marketing person invited to lecture in the MBA classes of CityU of Seattle in Romania and the first communication pro invited as a trainer by the Banking Institute of Romania.
A keen promoter of creativity, Hortensia has been a member of the jury of national and international competitions such as ADC*ro, Balkan Communication Festival, Effie Romania, Eurobest or Romanian PR Award.
Holding a degree in Foreign Languages from the University of Bucharest, Hortensia is also a graduate of an Executive MBA from WU Executive Academy, Vienna University of Economics & Business, of Carlson School of Management, University of Minnesota and of the Chartered Institute of Public Relations, London.