Lowe&Partners, GolinHarris and Initiative signed a “problem solving ” campaign for tocmai.ro Posted on


Lowe&Partners, GolinHarris and Initiative signed a “problem solving ” campaign for tocmai.ro, bringing Varu’ (The Cousin) in the scene, an all-problems solver that finds everything one needs at the right moment. The character was created by Lowe&Partners especially for tocmai.ro, one of the most visited Romanian classifieds websites, with “Văru’ solves you” being the first integrated campaign for tocmai.ro brand.