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History beats history on the new cover of Luerzer’s Archive

Or the story of our “almost” Luerzer’s Archive Cover, -one that would have been the first cover in the magazine’s 34-year history to come from a Romanian agency, MullenLowe, Bucharest. Read the official story here: Luerzer’s Archive

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Simina Zidaru from MullenLowe, selected by Cannes Lions for the See it Be It Program

Bucharest, 6th June 2018 Simina Zidaru, Senior Copywriter at MullenLowe, is the only Romanian creative selected to take part at the 5th edition of See It Be IT, a Cannes Lions career development and acceleration programme for women in the creative communications industry. The programme has been designed by the prestigious Cannes Lions to spot…

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Big win at IAB Mixx Awards Europe

MullenLowe representative Alina Nechita was being called on stage 3 times in Milano were they attended IAB Mixx Awards Europe. Our flagship campaigns – Vanilla Skype & Electric Castle – Unofficial Partner, were the stars of the evening. Electric Castle – Unofficial Partner won Gold in Social Media category, while as Vanilla Skype got 2 bronzes, one in Social Media and one in Campaign Effectiveness. See more a:…

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Damian Nuñez appointed Chief Creative Officer of MullenLowe & Profero

Bucharest, 22nd January 2018 MullenLowe & Profero have made a new top move on the Romanian advertising market by bringing in as CCO Damian Nuñez, a creative mind with +14 years of international experience and +60 industry accolades. In his new role, Damian is coordinating the creative teams of the two agencies.  “Our ambitions start…

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MullenLowe wins the Mercedes-Benz BTL race

Bucharest, January 18th, 2018 The BTL division of MullenLowe is one of the winners of the pitch organized by Mercedes-Benz Romania last autumn and will coordinate a part of the events and experiential projects of the premium auto market leader for the following two years. “The events and BTL activities we run in Romania represent…

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13 trophies for MullenLowe at FIBRA Awards 2017

Bucharest, 20th November, 2017 Eight campaigns, 21 nominations and 13 trophies, including 1 Grand Prix – this is the overview of MullenLowe’s presence at FIBRA Awards 2017. At the second edition of the creativity festival, the agency won 1 Grand FIBRA, 2 Gold, 3 Silver and 7 Bronze awards for the campaigns developed alongside Lidl,…

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The 50-year calendar, the new MullenLowe campaign for VEKA

Bucharest, 8th August 2017 Page by page, VEKA and MullenLowe have collected 50 years of durability of the PVC profile thermo-insulating window frames, A class exclusive, in the new campaign „The 50-year calendar”. Starting from this basic feature of VEKA windows and the main benefits of the products, MullenLowe has reunited each page of the…

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The never ending day of Giraf – an interactive allegory presented by the mineral...

Bucharest, 16th March 2017 There is no day longer than Monday in the entire week! Especially when you start your morning badly, the misfortune follows you all day and the office hours seem to go on forever. In such a day we meet Giraf, the new character created by MullenLowe for ZIZIN, and his story,…

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CIF and MullenLowe restore the shine of the country’s beautiful sites alongside...

Bucharest, 13th March 2017 CIF Cleans Romania for the 4th year in a row and launches alongside MullenLowe the campaign “Together we clean Romania while travelling!” Many of Romania’s cities lost their shine over time, and one of the main reasons why Romanians no longer plan their holidays in our country is the lack of…

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ZIZIN and MullenLowe share the peace again in a new campaign

ZIZIN, the Romanian mineral water brand, launches its 1 liter packaging, for a perfect balance There are a lot of moments throughout a day when one is looking for the perfect equilibrium and would like to bring some peace into his life. But not always the classical water packaging is satisfying our needs: the 2…

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Lowe & Partners and ZIZIN#Sharesthepeace on vacation

Holiday season is officially opened by Lowe & ZIZIN. This often become the cause for a misunderstanding in a couple and, as ZIZIN accustomed us, solves with humor any unpleasant situation. Therefore, ZIZIN and Lowe & Partners continues to share the peace and equilibrium for families with a new wave of communication, based on a…

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Lowe&Partners makes everyone admit that Bucegi Pate tastes good!

After winning the Bucegi pitch, organized by Scandia Food earlier this year, Lowe&Partners launched a communication campaign for Bucegi pate, which kicked off with a TVC developed around the great taste of the product. The TV campaign is supported by a national consumer promotion that will take place between May 18th and July 31st 2015….